beehiiv Pricing 2026: Plans, Costs & Best Value
beehiiv has rapidly become one of the most popular newsletter platforms for independent writers, media companies, and content creators. Built by former Morning Brew employees, beehiiv offers powerful tools for growing, monetizing, and managing newsletters. In this guide, we break down beehiiv's pricing structure for 2026, including what each plan offers, hidden costs, and the best value for different types of newsletter operators.
Pricing Plans Overview
beehiiv offers three plans, each designed for a different stage of newsletter growth.
| Plan | Monthly Price | Subscriber Limit | Key Features |
|---|---|---|---|
| Launch (Free) | $0 | Up to 2,500 | Unlimited sends, custom newsletter, website builder, basic analytics, audience polls, referral program |
| Scale | $39/mo | Up to 10,000 | Everything in Launch plus: custom domains, subscriber segmentation, automations, API access, A/B testing, ad network access, premium integrations |
| Max | $99/mo | Up to 100,000 | Everything in Scale plus: priority support, advanced automations, custom HTML newsletters, 3D analytics, dedicated IP, premium design features |
All plans include unlimited email sends, which is a significant advantage over competitors that cap sends.
Free Plan Details
beehiiv's free Launch plan is designed for newsletter creators just getting started. You can grow up to 2,500 subscribers with unlimited email sends, a built-in website, audience polls, and even access to beehiiv's referral program to help grow your list organically.
The free plan includes beehiiv branding on your newsletter and website. You don't get custom domain support, subscriber segmentation, automations, or A/B testing. Analytics are basic compared to paid tiers. You also can't access beehiiv's ad network for monetization on the free plan.
Despite these limitations, beehiiv's free plan is one of the strongest in the newsletter space thanks to unlimited sends and the built-in referral system.
How Pricing Scales Beyond Base Limits
If you exceed the subscriber limits on your current plan, beehiiv charges additional fees:
| Subscribers | Scale | Max |
|---|---|---|
| Up to 10,000 | $39/mo | $99/mo |
| 10,001 - 25,000 | $69/mo | $99/mo |
| 25,001 - 50,000 | $109/mo | $149/mo |
| 50,001 - 75,000 | $159/mo | $199/mo |
| 75,001 - 100,000 | $219/mo | $249/mo |
| 100,000+ | Custom | Custom |
Annual billing offers approximately 20% savings across all paid plans. For the Scale plan, annual billing drops the effective monthly rate to around $31/mo.
Hidden Costs and Add-Ons
beehiiv's pricing is fairly transparent, but here are some costs to be aware of:
- Boost network fees: beehiiv Boost lets you earn money by recommending other newsletters. However, there's a revenue split where beehiiv takes a percentage of Boost earnings.
- Ad network revenue share: When you monetize through beehiiv's ad network, the platform takes a commission on ad revenue placed in your newsletter.
- Custom domain: Only available on Scale and Max plans. Free plan users must use a beehiiv subdomain.
- API access: Restricted to paid plans. If you need to integrate beehiiv with external tools programmatically, you'll need at least the Scale plan.
- Premium support: Priority support with faster response times is only available on the Max plan. Launch and Scale users get standard support.
- No SMS or multi-channel: beehiiv is a newsletter-focused platform. If you need SMS marketing or social media management, you'll need separate tools.
Who Should Choose Each Plan?
- Launch (Free): New newsletter creators testing the waters. Perfect for writers launching their first newsletter with under 2,500 subscribers who want unlimited sends and basic growth tools.
- Scale: Serious newsletter operators ready to monetize and grow. Custom domains, segmentation, automations, and ad network access make this the plan for creators turning their newsletter into a business.
- Max: High-volume publishers and media companies managing large audiences. The dedicated IP, advanced analytics, and premium design tools justify the cost for professional operations.
Our Recommendation
The Scale plan offers the best value for most newsletter creators. It unlocks the features that actually drive revenue, including the ad network, subscriber segmentation for targeted content, and automations for onboarding and re-engagement. At $39/mo for up to 10,000 subscribers with unlimited sends, it's competitively priced against alternatives.
Start with the free Launch plan to validate your newsletter concept, then upgrade to Scale once you're ready to monetize and need custom domain support.
Disclaimer
Pricing information is accurate as of March 2026 and is based on publicly available data from beehiiv's official website. Prices may vary by region, currency, and promotional offers. beehiiv is a fast-growing platform that frequently updates its features and pricing tiers. Always verify current pricing directly with beehiiv before making a purchasing decision.